Meeting Agenda & Explanation
Purpose:
A session facilitated by H&D to present back the results of our persona research.
H&D to present back the created buyer personas with personal stories, backgrounds, goals and challenges based on the data gathered during the persona research process.
Agenda:
- Presentation of Persona Research
- Discussion & Review
- Next Steps & Actions
Outcomes & Outputs:
Finalised Personas for use in wider campaign & content strategy.
Length & Facilities
Allow 1 hour for this session
If we are doing this session at your location we will need:
- A projector or screen to present on with HDMI or Universal Connector (if your screen does not support these formats please let us know prior to the session)
- Access to WiFi (please send us details prior to the session)
Your team will need to bring:
Just themselves.Client attendees:
Should include the relevant Sales, Marketing & Customer Service stakeholders.
H&D Facilitator
Typically these sessions are facilitated by the Marketing or Creative Lead on Your Project.
Please contact your Project Manager or Account Manager to book in this session.
Timing:
This session is typically scheduled for 4 weeks from Kick-off
Internal use only
Supported Services:
Primarily marketing but additionally Sales.
Snippet reference: #personaagenda